The objective of the Fertility Awareness project is to identify which societal, social, cultural and family norms and structures that cause young people to postpone family formation beyond the period of their lives, where they are biologically most fertile. In addition, research will be done to uncover the level of knowledge on reproductive health among young adults, as well as which sexological, personal, social and intercultural roadblocks that affects young women and men’s decision on family formation negatively and positively.


Evidence-based knowledge about family structures that influence the decision to have children is very sparse. In the project, therefore, knowledge will be collected from both young women, young men, and potential grandparents. The research project is carried out both in Denmark and Sweden, and the results will be analyzed both nationally and between the countries, in order to identify barriers and existing initiatives and interventions that have a positive effect on family formation.


The ambition

To contribute to increased usable knowledge and awareness on reproductive health

– for the individual, the public and decision-makers in Denmark and Sweden.


The mission

We will uncover the level of knowledge about reproductive health among selected population groups. And we will study how existing behavioral and knowledge-enhancing initiatives and interventions have had both positive and negative effects on family information.


We will examine the sexological, personal, social and intercultural barriers faced by young people and which cause them to postpone early family formation.

The research project will be carried out both in Denmark and Sweden, and the results are to be published in relevant journals and used for communication and public affairs initiatives, in order to increase the level of knowledge for both the population and decision makers in both countries.

Podcast about family building launched in June 2020

The Danish podcast ‘You don’t have to wait’ addresses the considerations young people have, when it comes to building families, including big decisions on their financial situation, education, relationship and much more.

During six episodes of the podcast Caroline Kiehn and Marie Dencker meet two young couples, who have decided to become parents in their early twenties. The hostesses also meet Prof Lone Schmidt who was their advisor, when they studied the Science of Public Health at the University of Copenhagen. The podcasts have also been produced in collaboration with Prof Søren Ziebe and Pernille Gaardbo from ReproUnion’s challenge 5.

You can find more information on instagram and listen to the podcasts on Spotify, itunes and spreaker (all in Danish).


Pernille Gaardbo


M: +45 4036 3294



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